Marketing Tip Monday #3: Deadlines In Your Ads

Timeline Project Management Achieve  - mohamed_hassan / Pixabay

Create a “scarcity” when designing your ads! What do I mean by this? You need to make your potential customer think that the deal you are offering is only available for a very short time. This creates a “scarcity mindset” and potential patients are more likely to schedule an appointment with you.

How do you do this? By having a clear deadline in your ads. For example:

“Free month of testosterone for the next 10 patients that schedule with today!”

“Your first 10 units of Botox are on us when you schedule your consultation before the 31st!”

“Free B12 injections this week only for those that schedule a weight loss consultation!”

And so forth and so forth… You need to have a clear deadline in your ads. This will increase the “scarcity” in your potential customers and will result in more conversions! I guarantee it!

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